With the launching of “Midnight Diner” (Chinese ver.) in June 2017, the concerning of the “Midnight Diner” (Japanese ver.) has been raised at the same time. Most of the fans are disappointed with the Chinese TV series and intense comparisons have been made unavoidable. In fact, “Midnight Diner” (Japanese ver.) created some noises after its release. According to Netflix, Hong Kong has the highest percentage of Binge Racers for “Midnight Diner: Tokyo Stories” (Japanese ver.) globally.
The way of binge-watching has been changed. You have to wait for the release and watch every seasons in a fixed time in the past but now you may watch when, where and how you want, at whatever pace – and in doing so, has given rise to a new kind of fan: the Binge Racer. Netflix has changed the way the world engages with stories and is introducing a new TV-watching trend which takes binge-watching a dramatic step further which they have dubbed “binge racing”.
Accomplishing in a day what takes others weeks to achieve, Binge Racers strive to be the first to finish by speeding through an entire season within 24 hours of its release. Whether for the love of one show or the love of many shows, viewers are embracing this new form of fandom the world over.
Binge Racing has increased 20 times over the past three years. In total, 8.4 million members have chosen to Binge Race during their Netflix tenure, and the only thing faster than their rate of watching is the rate this behavior continues to grow. Brian Wright, the Vice President of Original Series at Netflix, explains the hot trend, “There’s a unique satisfaction that comes from being the first to finish a story — whether it’s the final page of a book or the last, climactic moments of your favorite TV show. Netflix allows you to watch in a way you never could before, and there’s nothing better than seeing a show engage our members and ignite a passion for viewing.”